A shocking amount of conservative politics is a multilevel marketing scam

What they found is that most of these groups aren’t really raising money in order to support conservative candidates for office or to lobby on behalf of conservative causes — they’re raising millions of dollars and then spending 80 to 90 percent of that money on fees to consulting firms that are run by the people who started the groups. In effect, you have direct mail and email campaigns whose sole purpose is to raise funds to pay direct mail and email operatives.

This explains why do many want to run in the GOP primary. It’s good for fund raising.